• Joe Rogan

    PODCAST HOST

    “When I first started doing the cold plunge it was difficult for me to just get like a minute and a half, I was freezing. And I’m just as cold, but now I understand it…I know what it is. I can overcome it, and I know the benefits.”

  • Mark Wahlberg

    ACTOR

    “I absolutely love the cold plunge,” Wahlberg told Men’s Health. “I usually go 3.5-5 minutes. I feel great. Whether it’s a cold plunge or cryotherapy, I think it’s an absolute must.”

  • Harry Styles

    SINGER, ACTOR

    “I often use cold plunges as part of my post-workout recovery regimen. It helps me stay energized and focused on achieving my goals. It’s also an effective tool for pushing myself out of my comfort zone and embracing change.”

  • Kevin Hart

    COMEDIAN, ACTOR

    “I utilize the power of cold plunges to stay healthy and energized. I love the feeling of a cold plunge, it helps me feel “reborn.” It’s an excellent way to push myself and recover quickly from physical activity!”

  • Lizzo

    SINGER

    “Ice Plunge with me!”

  • Chris Hemsworth

    ACTOR

    “Timing is key to ensuring maximum muscle growth results. To maximize muscle growth and repair, I have to plan when to take an ice bath. If your main goal is to build muscle, you don’t want to have an ice bath right after training. Going straight into an ice bath after heavy lifting can decrease your gains,”

  • Madonna

    SINGER

    “Celebrated My Last show in L.A with my usual Ice Bath for multiple injuries. And THANKS to my gang-gang for being my hype squad!”

  • Zac Efron

    SINGER, ACTOR

    “It’s my favorite part of the day. Before is when it’s most miserable and when you finally just commit and jump in there. From that point forward, you’ve conquered something deep within you; you do not want to get cold,” he says. “That’s the simplest philosophy: Anything you don’t want to do, make it a habit. I use it to improve muscle recovery while increasing energy levels and circulation.”

  • Tim Ferriss

    ENTREPRENEUR, INVESTOR, AUTHOR, PODCAST

    “I have a cold plunge at home and have been practicing this routine for several years.I spend 2-3 minutes a day inside an ice bath with temperatures between 40-55 degrees Fahrenheit. My main reason for taking a daily ice bath is due to its anti-depressive effects and its acts as a mood stabilizer.”

  • Steve Aoki

    DJ, CREATIVE

    “I start my day with a freezing cold plunge chilled to about 34 or 35 degrees. I love ice baths because you learn how to control your mind and deal with situations that you think you can’t control. A morning cold plunge is healthy to shock your body, which leaves you really excited and inspired throughout the day. When u learn to find calm in an extreme situation, u can overcome anything. The feeling u get afterward makes u want to conquer the day. Who wants to join me in an ice plunge?”

  • Hailey Bieber

    MODEL

    “Cold plunging has helped me a lot with anxiety and overall mood.”

  • Brooke Shields

    MODEL, ACTOR

    #brookeshields